The Use Of Having Co-Branded Cards With Micro-Finance, Microloans And Micro-Credit Companies.

By Dereck Hutchinson


Businesses that deal with money, giving out of small loans, giving out small credit loans to people and transactions involving investments and trust friends are all referred to as microfinance institutions. These microfinance institutions are: microfinance banks, loan agencies , Microcredit and Microcredit companies.

Micro-finance organizations like banks, investments banks and Microloan companies are very important to individuals in the society in times of need for loans that are too small for major banks. Micro-finance and Micro-credit companies also perform similar functions with financial organizations like banks and insurance companies. Micro-finance organizations and institutions provide a wide variety of products and services for commercial business and also for individuals; and to make these services easier for both themselves and their clients, they employ the use of co-branded payment cards, debit cards, credit cards, debit cards and many other programs.

The services that these organizations render to us are numerous and with the use of modern measures put in place, the system has been made better. These measures include co-branded cards, prepaid credit cards, and other payment card programs. All these have been put in place to improve the standards and increase the trust clients and customers have for their financial organizations.

The act of using co-branded cards for financial organizations is basically an affiliation or partnership with a card issuing company like MasterCard and visa for the effectiveness of finance systems all over. Benefits These micro-finance programs have benefited greatly from the use of co-branded cards programs. Profits and incomes are generated from the clients. Maintenance fees and bills are monthly charged on the use of payment cards like prepaid cards, prepaid credit cards and even Co-Branded cards.

The money generated from this cards increases the cash flow and liquidity in the Micro-credit company, this money can be used to invest in other sectors such as giving out of more loans and getting interests on it, more trusts can be given and quick overdrafts to more clients.

Micro-finance banks and Microloans companies encourage their customers to get the cards, meaning that the higher the profits made.

Co-branded cards indirectly help to increase the customers base level, patronage, and loyalty among the existing customers. And also will entice new clients and prospective investors into the organization.

The use of debit cards and credit cards is a way of setting out for Microloans and Micro-credit companies. With a great prepaid card program, these organizations can serve their clients better and quicker.




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