How To Design Better Apps For Your Business, Save Time Building Them, And Make More Money From Them
The fastest and simplest method for companies to make their very own customized mobile apps is to discover a device that permits them to utilize tested app platforms. These platforms permit one to develop exceptional mobile apps and mobile sites in no time with absolutely no requirements to know and understand complex coding.
If you decide to build your mobile app using one of these tools, make sure that the tool will allow you to pick industry specific templates, for example if you are building mobile apps for restaurants or mobile apps for gyms, for lawyers, for real estate agents and loan brokers, there are templates that facilitate and speed up the mobile app development. Also, make sure that the tools allow you to easily create, edit and manage your mobile app online and that the process does not take days to complete but can be done in hours using a drag-and-drop menu template.
Another tool to look for when building your mobile app for your company is a management system that enables the creation of gorgeous app design, professionalization, and performance throughout a broad variety of mobile device platforms such as Apple, Android, Windows and Blackberry. These management software make the app design and upgrades easy to do.
When deciding which mobile app development service you want to use, make sure that it provides with a scalable and reliable mobile app cloud hosting that uses the latest in data hosting technology with preferably 99.9% uptime for your mobile apps. The data encryption technology and data backups should be the latest in the market. Data backup should be performed daily, weekly, and monthly to ensure your data is never lost while using the service.
Since you will be design your business app, you want to get the help you need when you need it. So, make sure that the service offers hundreds of tutorial articles and videos that document every part of building the app. Preferably find live and recorded webinars on how to build beautiful mobile apps and use help articles if your prefer them over videos.
When using a 3rd party app design tool, you want to have the assurance that the online tool you are using to build your business mobile app offers all the latest features that will allow the app users, your customers to use the app to its full potential. These features should include: food ordering, shopping cart, loyalty programs, 3rd party integration, push notifications, GPS directions, one touch calling, tell-a-friend feature for maximum exposure, reservations, news feed, podcasts, video integration, event listing and attendance, custom email forms, email photo feature, native image gallery, fan wall, GPS coupons, tip calculator, sports stats, mailing list, and more.
The most useful function that you want your app to have is the push notifications. With push notes you will be able to send out messages right to your consumers cellphones with specials and offers. Push notes utilized correctly can help your business grow by leaps and bounds by getting your clients to become repeat and loyal customers.
Finally, what you need to look for when building your app for your business is robust analytics. The analytics should include an actionable app insights that shows how many users download your app, when they use your app, which platform is most popular (Apple or Android devices), and insights into your app's activity. In addition, the platform you use should allow you to track dollars spent on items, dollars spent on food orders, appointments scheduled, consultations scheduled and finally to understand your app's ROI.
A few words on Mobile Marketing
Mobile marketing is one of the latest and greatest methods of advertising for business of many kinds. If it is done correctly, it can really increase the traffic to a website or number of customers to a store. Use the following tips to help you incorporate mobile marketing into your marketing plan.
Only add telephone numbers from customers choosing to receive messages to build your mobile marketing database carefully. If you add telephone numbers of customers who have not elected to receive mobile marketing messages, you are likely to see a high volume of complaints and requests to be removed from your list.
Make your messages relevant. This is the most important aspect of mobile marketing. A text message can be very personal and it interrupts someone no matter what they are in the middle of doing. Avoid re-purposing an e-mail. Your text message should be short and very relevant to the audience whom you are sending them out to.
Use your message recipient's real name. People like to feel important and recognized, and adding their real name to any messages you send out will give them those feelings. Making your customer feel like you are personalizing messages to them is a great way to make them feel welcome to your business.
Enhance your text messages with other forms of communication. Make use of multi-channel marketing. One form communication isn't enough for today's audience. Each style of communication has its own set of pros and cons. This is why it is best to use more than one. Try sending direct mail, e-mail and a text right before something important happens.
Take the tips that you have learned through this article and apply them to your marketing plan. Your business is sure to benefit from the time and the energy that you put into your mobile marketing campaign. Keep with your plan and you are sure to see the results you seek.
If you decide to build your mobile app using one of these tools, make sure that the tool will allow you to pick industry specific templates, for example if you are building mobile apps for restaurants or mobile apps for gyms, for lawyers, for real estate agents and loan brokers, there are templates that facilitate and speed up the mobile app development. Also, make sure that the tools allow you to easily create, edit and manage your mobile app online and that the process does not take days to complete but can be done in hours using a drag-and-drop menu template.
Another tool to look for when building your mobile app for your company is a management system that enables the creation of gorgeous app design, professionalization, and performance throughout a broad variety of mobile device platforms such as Apple, Android, Windows and Blackberry. These management software make the app design and upgrades easy to do.
When deciding which mobile app development service you want to use, make sure that it provides with a scalable and reliable mobile app cloud hosting that uses the latest in data hosting technology with preferably 99.9% uptime for your mobile apps. The data encryption technology and data backups should be the latest in the market. Data backup should be performed daily, weekly, and monthly to ensure your data is never lost while using the service.
Since you will be design your business app, you want to get the help you need when you need it. So, make sure that the service offers hundreds of tutorial articles and videos that document every part of building the app. Preferably find live and recorded webinars on how to build beautiful mobile apps and use help articles if your prefer them over videos.
When using a 3rd party app design tool, you want to have the assurance that the online tool you are using to build your business mobile app offers all the latest features that will allow the app users, your customers to use the app to its full potential. These features should include: food ordering, shopping cart, loyalty programs, 3rd party integration, push notifications, GPS directions, one touch calling, tell-a-friend feature for maximum exposure, reservations, news feed, podcasts, video integration, event listing and attendance, custom email forms, email photo feature, native image gallery, fan wall, GPS coupons, tip calculator, sports stats, mailing list, and more.
The most useful function that you want your app to have is the push notifications. With push notes you will be able to send out messages right to your consumers cellphones with specials and offers. Push notes utilized correctly can help your business grow by leaps and bounds by getting your clients to become repeat and loyal customers.
Finally, what you need to look for when building your app for your business is robust analytics. The analytics should include an actionable app insights that shows how many users download your app, when they use your app, which platform is most popular (Apple or Android devices), and insights into your app's activity. In addition, the platform you use should allow you to track dollars spent on items, dollars spent on food orders, appointments scheduled, consultations scheduled and finally to understand your app's ROI.
A few words on Mobile Marketing
Mobile marketing is one of the latest and greatest methods of advertising for business of many kinds. If it is done correctly, it can really increase the traffic to a website or number of customers to a store. Use the following tips to help you incorporate mobile marketing into your marketing plan.
Only add telephone numbers from customers choosing to receive messages to build your mobile marketing database carefully. If you add telephone numbers of customers who have not elected to receive mobile marketing messages, you are likely to see a high volume of complaints and requests to be removed from your list.
Make your messages relevant. This is the most important aspect of mobile marketing. A text message can be very personal and it interrupts someone no matter what they are in the middle of doing. Avoid re-purposing an e-mail. Your text message should be short and very relevant to the audience whom you are sending them out to.
Use your message recipient's real name. People like to feel important and recognized, and adding their real name to any messages you send out will give them those feelings. Making your customer feel like you are personalizing messages to them is a great way to make them feel welcome to your business.
Enhance your text messages with other forms of communication. Make use of multi-channel marketing. One form communication isn't enough for today's audience. Each style of communication has its own set of pros and cons. This is why it is best to use more than one. Try sending direct mail, e-mail and a text right before something important happens.
Take the tips that you have learned through this article and apply them to your marketing plan. Your business is sure to benefit from the time and the energy that you put into your mobile marketing campaign. Keep with your plan and you are sure to see the results you seek.
About the Author:
Before you hire a company to help you with your mobile marketing and design and develop your mobile business apps, check out our free software that you use to develop your business' mobile app starting from your website or your Facebook page. It is that simple.
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